Western Digital, storage brand wanted to get closer to its base users


Put together a website that could bring celebrity experts and WD's base together

My Solution

Follow patterns established by the sharing community and repackage it to suit WD

  • Final design - a content hub where tech experts curated and created content to share.
  • Article view - WD wanted to bring together community members on topics such as games or tech.
  • WD wanted inputs from Instagram, Facebook, Youtube et al in order to grow a horizontal world.